Actus des entreprises

M7, Printemps Doha launches retail incubator programme for Qatar-based fashion designers

Gulf Times, 30/08/2022

M7, Qatar’s epicentre for innovation and entrepreneurship in fashion and design, and Printemps Doha, set to be the largest luxury department store in the region when it opens in the third quarter of this year, have announced the inception of The Collective. A three-month mentorship programme designed by M7 in strategic partnership with Printemps Doha, The Collective aims to guide selected Qatar-based established and up-and-coming designers through their creative process while enabling them to have a better understanding of the business of fashion – connecting them with industry experts, offering them one-on-one mentorship and ultimately, preparing them for their entry into the retail market.

Following an initial screening process, 14 selected participants with categories comprising women's wear, abayas and kaftans, evening wear, casual wear, and accessory brands, will be invited to introduce their brand and present samples from their latest collection in September to a jury panel composed of fashion industry experts and retail professionals from M7 and Printemps Doha.



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